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ViSenze and Pixibo Announce Smart Product Recommendation and Sizing

Posted by ViSenze 18-March-2020


By merging ViSenze’s AI-powered visual commerce capabilities with Pixibo’s size and fit recommendation platform, consumers are offered suitable products based on their desired size

 

Today, ViSenze, the market leading AI company powering visual commerce, and Pixibo, the retail industry’s most accurate size and fit recommendation platform, announced a global first - a strategic partnership to merge visual search capabilities with personalized size and fit recommendations to consumers. This is a significant milestone brands and consumers looking for more personalised and accurate recommendations based on fit.

 

Launching on both Zalora, Asia’s leading online fashion destination and Mitra Adi Perkasa (MAP), Indonesia’s leading lifestyle retailer and ecommerce marketplace, consumers can now visually search for products they’re inspired to purchase from various global brands such as Agnes B, Michael Kors, Calvin Klein, Lacoste, Nautica, Steve Madden, Reebok, Adidas, Sephora, and more, while also being shown similar product recommendations based on their size and fit preferences.

 

Consumers globally have grown to expect visual commerce capabilities within their shopping experiences as searching with an image of a product delivers more accurate results than simple keyword searches. By adding visual, size and fit recommendations to the customer experience, brands and retailers can sell more whilst reducing the number of costly returns that need to be handled post-sale. Together, ViSenze and Pixibo’s platforms mark the industry’s first major breakthrough in giving shoppers the opportunity to see visually similar products from different brands and labels in their recommended sizes. It’s this size consistency that makes the buying decisions simpler for consumers, and delivers increased revenue to retailers.

Pixibo ViSenze Zalora

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"We are very pleased to be part of this collaboration between Pixibo and ViSenze to deliver the next level of personalization in fashion,” said Jenna Kosasih, Chief Commercial Officer, Mapemall.com. “ Mapemall is the first e-commerce with O2O platform in Indonesia; home of international and authentic brands. Our strategic partnership with Pixibo allows us to do what we do best - inspiring through fashion and lifestyle."

 

“We are delighted to announce this partnership between Pixibo and ViSenze, as discovery and high search returns are the two largest challenges facing the online fashion industry today,” said Rohit Kumar, CEO, Pixibo. “By natively integrating ViSenze's visual product recommendation technology with Pixibo's Find Your Fit size recommendation technology, consumers for the first time will be able to see their personal style and customized fit data brought together. This partnership represents a consumer-first focus as it delivers a truly personalized shopping experience for online fashion by offering the right product, in the right size, personalized for every shopper, whether it be online, in-app, and in-store.”

 

“Consumers continue to demand more personalization in their everyday lives, and delivering visually inspired recommendations that are size tailored, really simplifies the purchase decisions for consumers,” said Brendan O’Shaughnessy, Chief Commercial Officer, ViSenze. “We’re delighted to have Pixibo as our partner for this first ever personal shopping solution. Given Zalora’s regional position, and MAP’s impressive portfolio of leading brands and retailers, we’re excited that our technology can play a role in further enhancing their consumers’ shopping experiences and we look forward to bringing this exciting service to our customers across the globe in 2020.”

 

Find out how global retailers are leveraging Style & Fit technology to boost sales and lower returns.

 

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You can also try out the “Find Your Fit” functionality on Zalora below based on your region: Philippines, Malaysia, and Singapore

 

About ViSenze

ViSenze powers visual commerce at scale for retailers and publishers. The company delivers intelligent image recognition solutions that shorten the path to action as consumers search and discover on the visual web. Retailers like Rakuten and ASOS use ViSenze to convert images into immediate product search opportunities, improving conversion rates. Media companies use ViSenze to turn any image or video into an engagement opportunity, driving incremental revenue.

 

Venture-backed by Gobi Partners, Sonae IM, Rakuten, and WI Harper, ViSenze is built by web specialists and computer scientists with deep machine learning and computer vision experience. ViSenze has offices in the US, UK, China, South Korea, India, and Singapore.

 

About Pixibo

Founded in 2016, Pixibo™ is a retail-tech company that solves for the size & fit problem in apparel and footwear. Pixibo Cloud, is widely known to be the most accurate size recommendation platform in the industry. We work with all the leading online fashion players in Asia (Zalora, Shinsegae, Mapemall, Fashion Valet, Myntra) and many leading retailers in Europe as well. Our flagship product - Find Your Fit, is an intelligent size and fit advisor that transforms the conventional brand size chart into real-time, actionable, size advice personalised for every shopper, for every SKU.
Pixibo Cloud offers a full stack of solutions that helps apparel and footwear retailers leverage the power of personalised recommendations across critical consumer touch points. These include live chat ( Fit Bot ), discovery and product recommendations ( Fit Discover ), newsletters, retargeting and social media ( Fit API ) and in-store ( Fit Omni ). A growing investor-backed company, we are a group of engineers, data scientists, designers and mathematicians brought together by a passion for technology’s ability to solve intriguing problems in the fashion industry.

 

Start reducing your returns and delivering best in class customer experience today.

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  Industry news,   Team,   retail

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