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ViSenze Blog

Training machines to see and understand eyewear for the first time

Posted by ViSenze 26-September-2016

Product discovery using keyword search is less than efficient, to say the least. People are often unable to find what they like because they do not know the specific keywords to search for these products, or, at times, products are not tagged accurately enough to match keywords. Shoppers need a visual-driven search and discovery experience to find the items they’d like to buy with just images,

How social discovery can power e-commerce sales

Posted by ViSenze 20-May-2016

It's no news that referrals from social media sites is one of the most crucial channels for online sales. According to a recently published Business Insider Intelligence report, the number of e-commerce referrals through social media was recorded at almost 200% in the first quarter of 2015 compared to the same period in 2014. Internet Retailer in its 2015 Social Media 500 report also said that

Why hyper-personalization is no longer an e-commerce fantasy

Posted by ViSenze 03-May-2016

Reaching audiences and getting information from them used to be a slow, inefficient and inaccurate process for e-commerce businesses. As the industry evolved along with advancements in the social media scene, companies were able to start a personalized approach to selling their products- right down to sneding out specific messages to specific market segments.  

And as tech innovations and

Computer Vision for e-commerce: Build or buy?

Posted by ViSenze 03-March-2016

As visual technology gains more mainstream attention in the e-commerce market, more and more companies are thinking of implementing this technology on their platforms. Following hot on the heels of this trend comes the important question - Should you develop the technology yourself, or buy a plug-and-play solution from a visual tech provider? You have probably thought about this and came up

Machine learning for e-commerce: Awesome or hype?

Posted by ViSenze 10-February-2016

It’s hard to think that machine learning (the current buzzword in science and tech) can be applied to the world of e-commerce. For those unfamiliar with this term: Machine learning explores the study and construction of algorithms that can learn from and make predictions based on data. These algorithms are able to model complex relationships between inputs and outputs, and to find patterns in

8 interesting bits of knowledge from NVIDIA’s GPU Technology Conference 2015

Posted by ViSenze 28-August-2015

Considered the largest and most important event of the year for developers that build technologies with GPUs and the entire ecosystem, GPU Technology Conference (GTC) Asia South 2015 was held in Singapore just yesterday.

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